Book design and
typography
FAQs
Cover Book File
Q: What format should I supply my images in?
A: JPEG or PNG is fine, we will transform them into
appropriate resolutions and other formats where
necessary.
Q: I’m not sure who owns the copyright of my
images?
A: If you have taken them yourself then you own
the copyright but we will advise if there is doubt,
and independently check if possible. Images
plucked randomly from the web which could
breach copyright and trigger legal proceedings
should be avoided. Royalty free stock photo
images and illustrations are acceptable.
Q: What are stock photo images and will they cost?
A: We have access to a number of sites which
provide downloadable royalty free images usable
for book covers. Some are free but most incur a
small change. We will send you a choice of
watermarked images to choose from and then
purchase the ones you like. Charges can be found
in pricing.
Q: Will I be able to comment on cover designs in
progress?
A: Yes. We will share a number of suitable draft
covers for you to peruse as JPEG images. Only
when you’re happy with the design, typography,
colours and content do you sign it off for use.
Q: Do you create an eBook cover separately?
A: Not usually. For consistency of appearance, on
say Amazon, we use the front of the full print cover
where possible.
Q: Regarding colour schemes, I have heard of the
RGB and CMYK variants, what are they and what
do you use?
A: Put simply, RGB images are utilised by computer,
tablet and phone screens and can have a huge
variety of hues and tints whereas printers use the
more restricted CMYK colour ranges. Your final file
has to be fixed as a PdF file in CMYK but we can
initially work in either although sometimes a little
compromise in final colour may have to be
accepted on conversion
Understanding a book print cover
Using Notes on Anna once more as an example, we
will explain the different features of how this cover
was constructed.
A cover is typically sectioned into three parts for
card printing, the rear, spine and front areas and
then folded and glued onto the book carcass.
The complete cover is accurately sized digitally to
the dimensions required, in this case, for a 5” X
8” paperback and the width of the spine is
determined by the number of pages and
thickness of printed paper to be used.
The image of the girl on the bicycle looking to
the future, matching the story, was found on a
stock photo website. The rear cover was the
author’s own image. Note how this was
stretched to cover the spine too, then using
digital colouring and effects, the two images
were combined into a vibrant and
complimentary whole colour scheme and
design.
The title and name fonts were chosen and sized
to look well and legible on the cover without
being overbearing. White is often used on covers
as it contrasts well with darker backgrounds to
make the book easy to discern on a shelf. Two or
three fonts are normally sufficient for a cover or
it becomes too busy. Chosen fonts can look good
if one is a serif book font and one a
complimentary sans serif font, for example
Minion Pro for a name sat alongside Myriad Pro
for a title. We have access to a huge variety of
fonts for style and match.
The descriptive summary content on the rear
cover was provided by the author and set up in a
font and size to be readable and succinct whilst
still allowing the dramatic sunset burning effect
to come through. Often, the cover content is
centre justified to sit nicely on the overall page.
An important and mandatory area is the ISBN
block in white on the rear cover. This has to be
pre-configured with a scannable ISBN book
classification number and optional price code. As
outlined in the Inner Book File FAQs, we will
advise clearly on how to get an ISBN number for
your book.
In this case, also added are the names of the
publisher, typically on the spine and back cover
but depending on who is publishing your book,
that is up to you.
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